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Dieter Rams: fewer things, done better

From the 606 shelving system to a useful idea: a thoughtfully designed object makes room for the lives we lead.

An illustration of Dieter Rams holding a small white radio at a desk with a pencil and a geometric sketch.
Positive Times · ImageGen · AI-assisted illustration

Dieter Rams treats design as a practical companion: objects should be understandable, useful and built to last. In his ten principles, simplicity removes whatever gets in the way of an object’s purpose. This is not a competition to see who can leave the emptiest room. [1]

Consider the 606 shelving system, designed for Vitsœ in 1960. Its components can be rearranged and expanded as homes or needs change. Instead of throwing everything out and starting again, you adapt what is already there. [2]

Take this with youRemember: good design leaves room for life to change.

Read the sources (2)
  1. The power of good design Vitsœ · accessed 7 Sept 2026
  2. 606 Universal Shelving System Vitsœ · accessed 7 Sept 2026

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